M-Commerce

I am sure this term doesn't take you by suprise, but how many of us have really tried this form of advertising / marketing?

Let me feed some information here about M-Commerce..

Mobile Commerce aka M-Commerce is the ability to conduct commerce, using a mobile device. We have seen Mobile ticketing, location based services, information services, mobile banking etc.. latest being mobile advertising and marketing.

iPhone and Android being the next big thing, we see its user being multiplied double four times every day now.. There goes a tough competition between these providers making them almost ubiquitous. My CEO says that almost all the businessmen and servicemen in the US and Europe countries carries these utile device.

I tried using Google Mobile advertising programming [which was beta, I guess] around a year back.. It was not so cool then.. Google is even calling it off, I read somewhere...

Being optimistic by birth, I decided to try researching a bit more about mobile advertising. After reading a few articles here and there I realized I was running into this a bit late.. quite late I would say..

Immediately I started looking for providers who supported advertising on iphone/android. I found one - Admob.com. I have still not tried it.. I am evaluating this provider currently.. I am actually looking for advertisers who have tried this.. I am checking their forums and trying to foresee the results..

If anyone tried this, do share your experience. I will share mine soon : )

One of the best blogs.. I came across

Hello All,

I am not a star with blogs and ended up doing funny things while attempting to link my blog to some other blog..

Finally I gave up and decided to post it here..

Guys checkout:- http://sellingtobigcompanies.blogs.com/

This is an amazing blog which no marketer or sales guy should miss. Jill is the author of this blog and her insights are great I should say. Everything up there is recommendable stuff and quite revealing. Take some time out and go through this one.. I am sure this will help you in a way or other....

Cheers,
Majid

7 Effective Ways To Enrich Corporate Blogging

Seven deadly sins ... Seven ways to win....Seven holy paths to hell....And your trip begins
Seven downward slopes...Seven bloodied hopes....Seven are your burning fires...Seven your desires....

: oh I am sorry... what am I doing.. I wanted to start off with 'Seven' but struck a wrong note.. btw the above lines sound good when Bruce Dickinson sings it..

Coming back to 'Seven'.. I wanted to share 7 important things that any corporate should implement before and while launching corporate blogs. We have been hearing every now and then about corporates starting their own blogs.... We even have bunch of agencies doing this job for companies.. they are ghost blogging.. we see a lots of competition today in the social media marketing space.. I have been reading lots of article on the web to know blogs better.. I liked couple of them.. and would be sharing it with you today..

Blogs is like an interactive and informative kiosk between the corporates and its envoirnment. Getting the best of it should be the whole and sole aim of this activity..

Going back to 'Seven', here are few things you should focus before taking this up..

1) Stay tunned to your objectives - Every blog has an objective. Your company could be looking at hiring or brand building or leadership or innovation. Choose a focus and drive your point across through the blog. A focussed blog does much better than others.

2) Two way conversation – Speak as a first person giving Your take on issues and your analysis. With regards to company blog which allows employees to blog this should be of prime importance as each employees having the opportunity to express his/her own thoughts can positively impact team building as well.

3) Respectful Conduct – Any person, company, religion, political party or any other issue whether Indian or international should be referred to in a respectful manner.e.g. – government policies are terrible. The government can surely do better with the policy framework on.

4) No Speculation – Refrain from speculating on financial or strategy information about Your own company or any other public information about other companies or individuals without proper facts.

5) Non Disclosure – Personal confidential and legal proceeding oriented information should not be disclosed whether about your own company or other individuals Colleagues.

6) Plagiarism – Please give Credit where it’s due. Oversight is ok but ignorance or blatant copy paste without linking is just terrible.

7) Respond Proactively & Disagree Respectfully - With regards to comments Respond Proactively & Disagree Respectfully. Make sure your response is positive and not defensive or offensive.

Join Tech Pitch..

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At Tech Pitch you can...

Tech Users: Access a rich stock of structured multi-media content, get the latest on products & services, showcase yourself, blog, upload relevant content, join topical channels, and most importantly, learn, share & interact with a growing industry-focused community.

Tech Vendors: Showcase your offerings, upload multimedia content contextually (e.g., demos, webcasts, white papers, case studies, guides, tutorials etc.), publish multi-featured channels, announce new offerings and events and do lots more to inform & educate your user community.

You can join Techpitch on invitation only.. Send me your email ids at majid@vemployee.com.. I will send you the invitation to join.

The 10 Myths of Revenue Generation

Came across a good ipaper on scribd revealing the 10 myths behind revenue generation.. Thought I could share this with all of you.. take a look ... wont take more than 5-7 mins of yours.

Happy reading!!!

http://www.scribd.com/doc/7916543/The-10-Myths-of-Revenue-Generation

Let me know which ones do you strongly agree with and which ones you dont. And why?